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Vivo Rethink


Vivo (Telefonica) / Did you Mean Campaign 2018

Vivo is the largest telecom in Brazil.
This is our new years message to 2018, inviting people to rethink about the 9 most controversial themes in the country on social media.

Vivo + Google / Digital Activation

Vivo + Google launched an anti-cyberbullying project, an invitation the rethink the responsibility
about what we share and post on social media, casting real cyber-bullied people.

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Recognitions (film and digital):
• SBT TV Channel Award (Brazil's 2nd biggest TV station) - Winner - Best Commercial of the Year / 2017
• Cannes (2018) - Media - Shortlist
• Cannes (2018) - Creative Data - Shortlist
• FIAP Award / Film / Bronze
• Lisbon Awards / Film / Bronze
• Lisbon Awards / Film Craft (art direction) / Bronze
• Brazilian Creative Annual (2018) / Film Craft / Silver
• TV Globo Film Award (Profissionais do Ano) - National / Finalist
• Effie Awards - Winner / Bronze
• Lürzer's Archive - Film / selected

Role: concept + art direction, alongside Laura Esteves, Felipe Pavani and Leandro Lourenção.

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The campaign made Razan Suliman’s story, a Syrian refugee, call the attention of the United Nations.
And they made a mini doc about her and other refugees in the country.


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